Desperados Flare

The brief we received from Desperados was to launch the limited edition Desperados FLARE: tequila flavoured beer with mesmerising glitter swirls. For the global launch event called "Spin the night" we invited international influencers to a secret location, where the guests could be part of the reveal of Desperados FLARE and enjoy secret international acts perform.

They were the first to taste the new drink, received a glitter filled goodie-bag and enjoyed an exclusive night out.

The event was built as a captivating brand experience, including live entertainment, food, great music, eye catching d├ęcor and a 360 photobooth experience.